Hi, I’m Shuyu — a China-born, New York-based visual designer, who loves working with motion, code, and interactive experiences. I care deeply about using design to support social change and bring attention to underrepresented voices.
New York Design Club
I enhanced NYDC’s social media presence by designing a series of motion graphic videos, organizing Instagram Highlights, and maintaining visual consistency in posts and Reels.
Guimiao Week
We designed a community campaign that bridged the gap between residents and university students, fostering connections through shared experiences.
Denim Pollution
Denim Pollution is an ironic social campaign highlighting denim industry pollution by mimicking brand aesthetics.